Big Green Purse Book Goes on Sale!

Book_icon Our new book, Big Green Purse: Use Your Spending Power to Create a Cleaner, Greener World, rolled off the presses this week and women across the country have been writing to say, "Hooray!"

Though dozens of "green living" books crowd store bookshelves, Big Green Purse is the only one that highlights the power of the purse to protect the environment. The book’s message is loud and clear: Women spend eighty-five cents of every consumer dollar. When we make our money matter — either by buying less or by buying green — we protect the planet and ourselves.

The book:

* targets key commodities (like coffee, cosmetics, clothing and cleansers) where your dollars can have the most impact

* provides standards-based guidelines and "thumbs up/thumbs down" ratings to help you shift your spending to eco-friendly products, companies and services

* highlights "eco-cheap" strategies to help you save money but still live and shop green

* reveals phony "greenwashing" marketing techniques you’ll want to avoid

* suggests simple and quick environmental lifestyle changes you can make regardless of how much money you spend.

Mary Hunt, sustainable marketing maven, calls Big Green Purse "the most important book your book club will read this year…women like listening to Diane, she knows how women work…Big Green Purse brilliantly blends the two (the scientific and the pragmatic), providing the HOW TO’s that you don’t see anywhere else with stories that burn a visual into your brain…Like many "tip books" this one is packed, but it comes with context and real life experiences – that’s the motivating difference for me… Big Green Purse is a "must read, save, refer to" book that will get us through the next critical decision- making years."

That totally sums it up!

Order your copy here. And while you’re at it, get one for your sister or best friend, too. Feel free to send me your questions, comments and review!

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2 Responses to Big Green Purse Book Goes on Sale!

  1. Joy Kennedy July 3, 2014 at 8:30 pm #

    Hi, I just got a copy of your book from the library, and am poring over it! I take notes on things when I read (I am a vegan, animal nut, and environmentalist), and I love to be able to go back and read over the notes again when I need to remember things. So far I am REALLY enjoying your book, and probably haven’t gotten into it far enough that I may be able to answer this question myself in time, but I’m wondering if you have any info on GMO’s as related to organics. I leafed through the book, saw the pages on teas that are listed, but those that you listed are not always organic, nor are they non-GMO (Tazo, for example). Thank you for caring…..I sincerely hope there will be an updated book somewhere in the near future, what with all the changes that occur nearly daily. I live in an agricultural area in California that is undergoing a drought, and our air, water, and soil is terrible, thanks to the overuse of chemicals sprayed on the crops. I have been very concerned for years, have lost animals to cancer which I firmly believe is due to the environment, and wish I could get out of here, but there are financial constraints so I am stuck. I have personally been sprayed with pesticide twice, in addition to what we must breathe daily, and so I am always searching for ways to change things. Thanks again! Joy Kennedy; Arvin, CA.

  2. Kidton March 26, 2016 at 11:29 pm #

    Great book…subscribed for a copy last week. Thank you

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